Marketland fasst zwei Studien zusammen, die zeigen, dass Facebook nach wie vor sehr beliebt ist bei Teenagern:
Today, Forrester Research released a report that showed more than 75% U.S. online youth use Facebook at least once a month.
That total, drawn from a survey of 4,517 internet users ages 12 to 17, is twice as many as use Pinterest, Tumblr or Snapchat and more than use Instagram and WhatsApp combined. Furthermore, among those youths who use Facebook, 28% say they use it “all the time,” which also is a better result than any other service. The full $499 report can be purchased here.
Niche, an college and K-12 education review site, found similar results from a survey of 7,000 of its teen-aged users. Namely, 87% use Facebook at least occasionally, a total only surpassed by video giant YouTube (97%). Sixty-one percent of use Facebook daily, including 47% who use it “a few times a day.”
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